HAVAL expands sales territory of Russian-manufactured automobiles and encourages export trade to CIS countries: Azerbaijan and Kazakhstan. HAVAL Motor Rus announces cooperation with these companies which receive status of importing vendors. HAVAL model range will be presented at the start by HAVAL F7 and F7x intelligent crossovers, as well as HAVAL H9 frame SUV. All vehicles are manufactured at the full cycle plant in Tula region. In 2020, HAVAL has realized exports to Belarus already. The expansion of the export scope in Azerbaijan and Kazakhstan means that Russian-manufactured HAVAL automobiles at the Tula plant will gradually realize globalization.
The export of Russian-manufactured automobiles to Kazakhstan and Azerbaijan is launched for the first time. The dealer network in Kazakhstan will cover 15 cities and its expansion will take place in two stages in 2021. Azerbaijan’s first imported model is the smart coupe HAVAL F7x, which will greatly enrich HAVAL’s local product lineup and allow local consumers to have more choices.
On March 8, GWM released sales data in February. In February, GWM sold 89,050 units worldwide, with a year-on-year increase of 788%, including a year-on-year increase of 1029% and 226% in domestic and overseas sales respectively. From January to February, the cumulative sales volume of GWM reached 228,062, with a year-on-year growth of 153%, accounting for 19% of the annual sales target.
In SUV category, 61,067 new HAVAL vehicles were sold in February, with a year-on-year increase of 754%, and the cumulative sales volume from January to February was 155,541, with a year-on-year increase of 136%. In February, the sales volume of HAVAL H6 was 31,710, with a year-on-year increase of 525%, ranking the first in China’s monthly SUV sales for 93 months in total.
In pickup category, GWM Pickup takes passenger use, intelligence and safety as the product core value, leading the innovation and change of pickup market. In February, the sales volume of GWM Pickup reached 15,127, with a year-on-year increase of 611% and a market share of 51%. As "the first globalized large pickup in China", the sales volume of POER in February increased by 682% year on year, with a year-on-year growth of 206%, continuing to rank the first in the sales volume of pickups in China.
POER pickups, with superb product strength and precise perception of customer demands, is a series of important pickups in China and also is gaining popularity overseas by winning several awards granted by overseas authoritative media.in just 3 months after being launched. After winning the Car of the Year in Chile, this series was awarded the Car of the Year in the Autocar's pickup category in Australasia , beating many strong rivals in the international pickup field.
There are various restrictions on pickups at home while foreign market is like a paradise for them. At the same time, countries such as the United States, Australia and New Zealand have a profound pickup culture. In the U.S. and Australian markets, for example, pickups rank first among all models. However, the free market has led to the complex models and exceptionally fierce undifferentiated competition like "Ultimate Fighting Championship (UFC)".
Recently, the Ecuador Automobile Association released the top ten best-selling models in 2020, and the GWM Pickup was successfully shortlisted by right of its strong performance. According to statistics, in 2020, GWM Pickup ranked second in the industry of Ecuador (the first in Chinese brands), and sixth in single model in all categories, moving up 4 places in comparison with 2019, with a pickup market share of over 20%, owing to which a strong China Storm and a trend sweeping the market are being formed.
GWM Pickup was successfully shortlisted by right of its excellent product power and adaptability. The GWM Pickup is sweeping the market in Ecuador, bringing a storm of Chinese pickup to the market and forcing the traditional superior brands to gradually fade out of the market. In 2021, it's expected that more new models will be put on the market, and the day to challenge the first in the market is in sight.